About Us
‘Simply Fabulicious’ is Sim Ee Waun and Elaine Yeoh, media pros who have each spent two decades in the ‘glam’ industry of public relations and glossy magazines respectively.
Firm friends since our first jobs squeaky clean out of university, we have – like all good friends – shared life’s ups and downs, through embarrassing boyfriends, shopping disasters, professional triumphs, marriage, kids and the horror of looking at our old photographs. Now all grown up, we have survived enough of life’s knocks to be confident in our own skins, laugh at ourselves, revel in the light-hearted, and embrace life to the fullest with no apologies and insecurities to spoil the fun.
With tongue firmly in cheek, Simply Fabulicious bursts forth to share the Tao of Fabulicious Living! Launched on 1 January 2009, SimplyFab, as our zine is affectionately called, brings you lifestyle news and insider views of all things essential like shopping, shoes and sex, cocktails, food and luxury travel. With Elaine based in Hong Kong and Ee Waun in Singapore, we try to cover news from all over the world, with a focus on Asia. Get the scoop from the horse’s mouth, news on the latest deals from hotels and luxury travel operators, restaurant reviews, fashion alerts, the latest shops, and even interviews like you have not seen them before.
Do come on this shared adventure with us….Join us as a reader, send us your press releases if you are a news generator and email us if you have an opinion about what you’d like to see here.
Dedicated to all the fabulous women out there, SimplyFab is all about flinging our splendid selves into the exuberance of living, and finding heightened lusciousness in the ordinary. There is so much to seize, see, taste and buy! And if all else fails, curl up and chill over a perfectly stirred lychee martini or any libation that cooks your goose!
Peace, Love And Cocktails!
